Marketup
21. 4. 2024
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Marketup in 2024 with a New People & Culture Team
15. 5. 2024


Since February 2024, the People & Culture team at Marketup s.r.o. has undergone a transformation under the leadership of the new manager, Silvie Kaderka. Silvie, who comes with extensive experience from major e-commerce players like Bonami and Alza.cz, is now taking on an important role in the company's management. Her expertise covers building international teams, talent development, and strategic HR solutions.
One of Silvie's first steps was to unify the HR and facility teams under the single People & Culture department. This change aims not only to increase employee engagement but also to strengthen the company culture so that Marketup maintains its position as 'Best Place to Work.' We received this award in April this year at the Agency of the Year competition, where, in addition to winning this category, we were also finalists in the categories of Best Activity for Talent Development and Independent Agency of the Year. In 2024, Silvie plans several key initiatives, including strengthening the employer brand and improving the recruitment process."
Sára Škvorová to Focus on Learning & Development and Wellbeing Another addition to the team is the return of Sára Škvorová, who worked as HR manager at Marketup from 2016 to 2021. She temporarily left to gain experience as a learning consultant at QED Group and also led the HR department of a non-profit organization. Sára has now taken on the role of People & Culture expert with a focus on Learning & Development and Wellbeing. She is focusing on strengthening mental and physical health within the company, preventing burnout, reducing employee turnover, and educating managers. Under her leadership, the Marketup Leadership Academy is currently flourishing, focusing on key managerial topics and supporting the principles of effective leadership across the agency.