Our services

Media

We will design a strategy that reaches your target audience and ensures maximum return on investment. Leveraging our media expertise, we will set up and manage campaigns with measurable results.

Marketup

We design an effective media strategy that combines broad reach with maximum engagement from your target audience. We secure media buys that deliver the highest return on your marketing investment. With our deep understanding of the media landscape, we bring you practical innovations that your competitors are only beginning to consider. We set up and manage both brand awareness and performance campaigns to achieve measurable KPIs. Through continuous optimization, we turn good results into exceptional outcomes.

Media Strategy

A strategic perspective, a focus on innovation, and an in-depth understanding of your target audience powered by real-time data—these are the ingredients of an effective media strategy.

When crafting your strategy, we consider not just reach but also audience attention (“attention planning”) to ensure your goals are met.

Whether online or offline, our approach is tailored to your brand’s needs, ensuring a competitive edge. This includes leveraging “new” channels such as Connected TV (CTV), podcasts, or gaming platforms, aligning with emerging trends to maximize your brand’s impact.

Media Buying

We have extensive knowledge of the media landscape, both domestically and internationally—not just in theory, but through practical experience.

Thanks to our collaboration with all major media houses, we can efficiently secure media space for your campaign. Whether through open auctions, private deals, or direct buys, we ensure that your media investments are both strategic and cost-effective.

Our approach guarantees optimal placement and impact, tailored to the unique needs and objectives of your campaign.

Management of Brand and Performance (PPC) Campaigns

From display formats and native ads to sales support and lead generation, we leverage a wide range of platforms, formats, and advanced tools, including the Google Marketing Platform – DV360, to meet your business objectives.

As a certified and award-winning Google Premier Partner and Meta Business Partner, we bring recognized expertise to your campaigns.

Our specialists handle everything from setup to comprehensive management of your campaigns across platforms such as Google, Seznam, Microsoft, Meta, LinkedIn, X (formerly Twitter), Pinterest, Twitch, Reddit, and more.

With our knowledge and resources, we ensure your campaigns deliver measurable results and maximize your marketing potential.

Campaign Optimization

Launching a campaign is just the beginning. We continuously monitor all key metrics and, based on ongoing results or insights from experiments (such as A/B testing), identify new opportunities to elevate campaign performance to the next level.

Our proactive approach ensures your campaigns are always optimized for maximum efficiency, delivering improved outcomes and measurable success over time.

Our work

References

Michal Karcol

"I was greatly surprised by how effectively the campaign from Marketup worked for the opening of our largest Kitchen and Interior Studio XXXLutz in Galerie Butovice. It delivered exceptional business results, not only in the studio itself at Galerie Butovice, where kitchen sales exceeded our expectations by more than threefold. The campaign's impact was also evident in other XXXLutz stores across the Czech Republic, where kitchen sales increased by up to 25% year-over-year in the following months."

Michal Karcol

CEO XXXLutz Česko a Slovensko

Pavel Jechort

"We appreciate the contribution of Marketup in enabling us to grow in the tens of percentages across the CEE region for several years in a row. In addition, the agency team provides us with new insights when analyzing and visualizing business results."

Pavel Jechort

CMO & CPO CEE

People

Marketup

Tomáš Krebs

Account Director
Marketup

Jakub Kalmár

Account Director
Marketup

Martin Špaček

Account Director
Marketup

Filip Zelinka

Media Buyer
Marketup

Lukáš Knap

Senior Campaign Specialist
Marketup

Kateřina Neugebauerová

Senior Campaign Specialist
Marketup

Martin Sattek

Senior Campaign Specialist
Marketup

Martin Cvrček

Senior Campaign Specialist

Awards

Key partners

Marketup

Google

We are a Premier Google partner.
Marketup

Meta

We are a certified Meta Business Partner.
Marketup

Seznam Sklik

We are among the TOP 10 certified Seznam Sklik agencies by media spend.
Marketup

Google Marketing Platform

We are using the Google Marketing Platform.
Marketup

Criteo

Criteo Partner
Marketup

Microsoft Advertising

Microsoft Advertising is an advertising system that allows you to advertise on search engines such as Bing, Yahoo, DuckDuckGo, and others.

Selected awards

Marketup

We were awarded a bronze Effie in 2022 for the Pribináček Sportík Bifido campaign.

Marketup

We received the Breakthrough Excellence award in the "Lead Generation" category for the EMEA region.

Marketup

1st place in the Brand Campaign of the Year 2024 category for the launch campaign of the largest kitchen studio, XXXLutz.

Marketup

Recipient of the Internet Effectiveness Awards 2024 for the launch campaign of the largest kitchen studio, XXXLutz.

Are you interested in our services?

We will contact you as soon as possible. You can also call us on

+420 800 308 308